HomeThe AND Advantage:
Elevate Your Performance Marketing
A Summit for Small and Midsize Businesses, Hosted by Meta and BMG360
October 30, 2024 | 10 AM - 2 PM ET (breakfast & coffee beginning at 9:30 AM)
Meta NYC Office | 50 Hudson Yards (Virtual Attendance Available)
Session Topics
- SMB Insights Panel: Unlocking Growth Strategies for Small and Mid-Size BrandsOvercoming unique challenges | Optimizing Meta strategies | Driving incremental impact | Featuring experts from Meta, industry leaders, and successful SMB brands
- Innovative Response Generation for Now AND the FutureBalancing immediate impact and long-term value in direct response campaigns | Future updates to reporting, campaigns, and optimization from Meta | Preparing for the future with resources, tools, and automation | Aligning landing page optimization with paid social strategies
- GenAI AND Human Creativity: Striking the Perfect Balance in Marketing InnovationHarnessing AI creative tools while preserving the human aspect | New Meta creative features and strategies | Current best practices and future trends | Case studies comparing human vs. GenAI performance
Why Attend?
- Learn actionable social media and performance marketing tactics adapted for SMB challenges
- Network with fellow SMB marketers and industry leaders
- Get expert insights on leveraging Meta platforms for business growth
- Discover the power of "AND" - combining strategies for maximum impact
Event Highlights
- 3 Expert Panel Sessions covering SMB insights, innovative response generation, and the intersection of AI and human creativity
- Networking Lunch to connect with speakers and attendees
- Virtual Attendance Option available for those unable to join in person
Featured Speakers
Featured Speakers
Alex Esler
Director of Digital Marketing, RBA | Esler
Additional speakers to be announced soon!
Reserve Your Spot Now
Don't miss this opportunity to elevate your marketing strategy and connect with industry leaders. Spaces are limited for in-person attendance.
