Unlock Success with to Digital Audio and Podcast Advertising
Digital audio, from Podcasts to Spotify, Pandora, iHeartRadio, Apple Music, and Google Music, can be accessed through typically any device that connects to the internet so your ads can have a wider reach than many other channels while still being able to be extremely precise with behavioral or contextual targeting as you follow and target the shift in modern-day listener trends.
Premium media partnerships
Spotify Music and Podcasts, Pandora, iHeartRadio, Apple Music and Podcasts, Google Music, and Amazon Music.
Granular targeting and insights
Optimize ad targeting with precise behavior or contextual targeting. Minimize waste through geographic, demographic, and psychographic targeting. Use streaming audio's parameters or lists to target interests and demographics, and retarget engaged users.
Impactful attribution methods
Pixel tracking allows us to utilize data analytics to optimize media schedules and personalized messaging.
Testing and optimization
Incremental and brand lift studies quantify impact using brand awareness, favorability, and purchase intent, while reporting capabilities and flexibility allow for real-time optimization.
Podcast audience loyalty
Leverage podcast hosts’ connection and trust with their audience as they endorse your brand.
Creative that converts
BMG360’s SAG/AFTRA-Licensed in-house creative studio means audio creative is launched with speed to market and efficiency, and consistently tested and optimized for effectiveness.
We’re here to help you grow your business.
Whether you have something specific in mind or just want to learn more about our services, we’d love to hear from you.